How to win the war for inclusion.
Mass media fears it. They don’t want to portray it as news. There will be a blip here and there on the news which goes largely unnoticed except by the rebels and their allies.
It is a war that is being fought on the battlefields, in the classrooms, in the courts, in the shadows, in the trenches, even at home. Just about everywhere, really. This war often goes unnoticed.
It’s a war between exclusion and inclusion.
According to Seth who approved this message, the first law of mass media is to:
… work tirelessly to de-personalize every communication medium they encounter.
People are fighting to be included. In particular, those with certain human conditions that excludes them. Every time a blip appears on the news feed, especially a victory in favor of the rebels, it is greeted by those who welcome the news.
The fight for inclusion being fought by those who are part of a long list of diverse human conditions ranging from the acanthamoeba keratitis to Williams syndrome. Check out the list from A to Z at the Mighty.
Mass media does not like to report on losers. Especially when it means casting the losers badly in the public eye. The rebels and their allies knows this.
This is why micro media is leading the charge. Picking up the slack that mass media avoids. Micro media tightens the flow of information to the public by providing extra details.
Who, what, where, when, why and how.
Micro media re-personalize by using every accessible communication medium available.
Mass media fears what they don’t know. They fear the loss of their audience. Portraying anything less than perfection in the eyes of their financial patrons might result in the loss of revenue.
Sure, there will be times when we have to engage in battle with exclusion here and there. However, if we spend too much time engaging in all battles with exclusion, we take away time from the war for inclusion.
That’s what they want.
They want to capitalize on exclusion.
If you want inclusion, something has to give in order to gain inclusion. It is very well possible if we give more time to inclusion, then it is possible we can capitalize on inclusion. After all, time is money.
Maybe it’s time to give less to exclusion and more to inclusion?
What do you think?